Strong Sales Momentum & Inventory Normalization
Monthly retail unit sales climbed from a low of 5 in June 2025 to a peak of 17 in July 2026. Consultation began in October 2025.
Mercedes-Benz Sprinter consulting
Specialized strategy and hands-on implementation for dealer leaders who want measurable growth—not another report that sits on a shelf.
Client performance
Two current dealer engagements. Different markets; the same focus on disciplined execution and measurable movement.
Monthly retail unit sales climbed from a low of 5 in June 2025 to a peak of 17 in July 2026. Consultation began in October 2025.
Dealer performance during consulting engagements. Results reflect each dealer’s circumstances and are not a guarantee of future performance.
Why Crooks Consulting
Ryan Crooks has spent more than 18 years inside automotive operations and now works exclusively with Mercedes-Benz Sprinter franchises and upfitting businesses.
His experience includes leading nationally recognized Sprinter franchises, contributing at the Mercedes-Benz commercial vehicle committee level, and helping leadership teams translate ambitious goals into the operating decisions required to reach them.
Schedule a call
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What the engagement looks like
Defined engagements scale to the business need, but the operating rhythm stays simple.
Review performance, inventory, process, people and market opportunity to identify the real constraints.
Create a practical plan with priorities, owners, measurements and a clear sequence of action.
Stay engaged through onsite work, weekly advisory meetings and interim leadership when needed.
“Ryan was instrumental in helping us navigate the complex world of upfitting and OEM relationships.”
“His expertise is second to none, and his commitment to excellence is unwavering.”
“He looked for ideas outside the box to change the status quo.”